UX Design

Define UX Design

UX Design is all about understanding people. Typically, with UX Design we focus on one service or product and attempt to understand how people experience that service or product. We do this by measuring and analyzing interactions and responses. We use quantitative analysis to measure factors that are important to our target audience (speed, efficiency, errors) and qualitative analysis to measure how the person perceives our service or product (effort, enjoyment, frustration).

The Design Process: Overview

The design process I follow is very standard for many UX Designers. First, I spend some time understanding the existing system and the target users. Next, I break down the requirements and identify system limitations. Then, I begin with low-fidelity designs and evaluate those designs with heuristics. At this stage I will create some medium fidelity versions of the designs that hold up to the heuristic evaluation. These designs I will do in Photoshop or Axure. These designs are evaluated by engineers, clients, project owners, etc. Anyone that I can get feedback from. Even at medium fidelity, changes to the design are very cost-efficient. It is only after the evaluation of the medium fidelity designs are created that I go on to implementation, and evaluating the implementation through user feedback.

What follows are examples from a significant design project I worked on